About Moalie

At Moalie, we believe every baby deserves the very best. That’s why we design baby and toddler clothing that is not only beautiful but also soft, comfortable, and responsibly made. Our focus is on quality, sustainability, and the well-being of the little ones.

A brand with a heart for babies

Moalie was founded by Daniëlle Kempers, a seasoned neonatal nurse and baby coach with over 25 years of experience caring for newborns. Combining her deep knowledge with a passion for stylish babywear, she created Moalie: clothing that truly meets the needs of babies and their parents.

Our collection is characterized by the use of natural materials such as 100% merino wool, which is gentle on the skin, breathable, and thermoregulating. This ensures babies stay comfortable year-round, without irritation or overheating.

Sustainability and responsibility

We are committed to respecting our planet. That’s why we carefully select our materials and partner with manufacturers who share our values. Moalie stands for transparency, environmental care, and fair labor practices.

Our mission

Our mission is to support parents with clothing that truly fits what their baby needs: comfort, safety, and loving attention to detail. With Moalie, we aim to raise the standard for baby clothing by combining quality with a warm, personal story.

Why choose Moalie?

• Designed by a neonatal nurse with real expertise in baby care
• Made from natural, breathable, and skin-friendly materials
• Sustainably and ethically produced
• Timeless design that easily complements any baby layette
• Passion for quality and detail in every product

For media inquiries

Moalie is proud to have been featured in several prestigious publications including British Vogue and &C Magazine. Our brand story and unique approach to babywear, led by healthcare expertise, make us a trusted voice in the industry.

We welcome media and influencer partnerships to share our mission and products with a wider audience. For press kits, high-resolution images, interview requests, or collaborations, please contact our media team at sales@moalie.nl

Thank you for considering Moalie as your partner in providing comfort and style to babies. Together, we make a difference—step by step.

If you have any questions or want to learn more, please don’t hesitate to contact us.